The Academy – Clever stuff on music, leadership etc.
The Academy is open and in session. Unlike a normal University, the Professors work 24/7/365, do not go on about their research, never have a sabbatical etc. In the Academy you’ll find some thoughtful papers and interviews from the Professors of Rock’n’Roll on music and its relationship to leadership, creativity, marketing and just about everything else. PLUS, a goldmine of useful fun resources and links in our 'Jamming - ROCK TRIVIA' section below
Academy Resource |
Overview |
| What BBC Radio 4’s Today Programme think about Rock ’n’ Roll Management | Can Prince teach us about competitive advantage?
Can music save your moral soul? Find out here... |
| What can we learn about Innovation and Marketing from the Fender Stratocaster? | The Fender Stratocaster is a great example of groundbreaking innovation. What are the transferable lessons in innovation and marketing to your business? Read on… |
| It’s only Raga and Roll, but I like it | What can we learn from Indian Raga music about structure and improvisation in management? Read on… |
| Music and Marketing | What can we learn from a great strapline? How does music beat other media in getting a marketing message across? Read on… |
| Top 5 Riffs | Great questions to ask at your meetings (More like this)
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| Emotional and Multiple Intelligences unplugged | Overview paper on Daniel Goleman and Howard Gardner's work on Emotional and Multiple intelligences. This raises the question as to why music is a great way to get people thinking differently about familiar subjects |
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Tim Smit, CEO, The Eden Project, speaks on Leadership
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The Eden Project is the eighth wonder of the World. Find out why in this short trailer film |
Jamming - Rock Trivia
This section is for rock trivia, irrespective of whether they have a transferable lesson for us in business. Please e-mail your additions to THE ACADEMY and we will add them to the page.
Rock Trivia |
Overview |
| Bill Bailey on Rock | Here we see some clips of Bill Bailey doing his stage show sending up rock paradigms - A little bit like one of our seminars but without the business lessons and with less smoke!
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| What Peter Cook does on his nights off | Here we see some clips of Peter when he's 'playing the blues', not doing blue chip consulting. Some people have to play golf to relax. Peter prefers to play guitar. Some bizarre items here on YOUTUBE |
| Air Guitar Competition | Extract from a Corporate Conference where we auctioned a guitar for a Cancer Charity in exchange for some air guitar performances. People excelled themselves! Watch the FILM
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| How NOT to do your marketing – the Rock'n'Roll way | The crazy world of rock music does produce its fair share of product failures. Sometimes the product is good but the packaging somehow does damage to the reputation of the band. Have a look at these classic worst album covers of all time for some inspiration on how not to do your marketing.
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| Jailhouse Rock | Here's a hilarious extract from a trial in which a blues singer protests her innocence via the vernacular of the blues! Thanks to Suzanne Looms for this piece - Priceless!
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| Great Rock Lyrics | Don't give me no lip, I got enough of my own - Aerosmith, Falling in Love I'd rather have a bottle in front of me than a frontal lobotomy - Tom Waits Don't mind your make-up you'd better make your mind up - Frank Zappa Despite all the complications, you could dance to a Rock'n'Roll station - Velvet Underground, Rock'n'Roll Well I woke up this morning and got myself a beer, the future's uncertain and the end is always near - The Doors Thanks to Kelly Manning, Auckland, New Zealand for the Doors, Pretenders and David Lee Roth quotes! |
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