Leading Innovation, Creativity and Enterprise

In this masterclass, Peter shares insights from his groundbreaking Bloomsbury book "Leading Innovation, Creativity and Enterprise", featuring exclusive interviews with Sir Richard Branson, Sir James Dyson and many more global enterprises, such as Pfizer, Johnson and Johnson, WL Gore, FujiFilm, 3M and Nokia. Peter discusses the concept of "Brain Based Enterprises" in a business age where brains matter more than brawn. Some of the topics he covers include:

• How to maximise your Brain Based Enterprise - individual, collectively, corporately?
• How does your creativity work? How can you get people to bring their creativity to work?
• How do you lead precocious and talented people who refuse to be managed?
• What leading Brain Based Enterprises are doing to stay ahead of the game?
• How may we become a genuine learning / agile / resilient enterprise?
• What can we learn from Sir Richard Branson's leadership of Virgin about encouraging agility?
• How can you create a culture of enterprise inside your business aka intrapreneurship?

Whether you are a leader, someone responsible for turning ideas into profit and sustainable advantage, or a project leader responsible for leading people you have no authority over, then you will gain from this keynote, which extends to a complete masterclass over several days designed by you.